Panola College Social Media Standards and Guidelines 

Panola College will use social media sites to encourage and to create dialogue between the College and its target audiences, thus building relationships and supporters.

For the College, as a Whole

  • Build an online community of supporters for Panola College
  • Create relationships with existing and potential students as well as faculty, staff, and the community
  • Increase enrollment and maintain retention of current students
  • Increase brand engagement and visibility within the community

For Academic Departments

  • To find opportunities (internships, job leads) for current students
  • To assist with assessment
  • To maintain connection to alumni and help foster connections among alumni

For Student Groups (Example: SGA, PTK, Caddo Club, etc.)

  • To communicate with members (events, communications, pictures)
  • To recruit members
  • To offer value- make a difference in another person's life

Parameters That Will Be Used to Measure Success

  • Participation- the extent to which users engage with Panola College's content
  • Influence - the size of the user base subscribed to your content
  • Web traffic - the number of unique visitors, page views to Panola College's web site

Facebook

Twitter

Instagram

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Student Activities  M.P. Baker Library Volleyball
Volleyball Phi Beta Lambda Marshall Center
Alumni Association Band Business Programs
Associate Degree Nursing Financial Aid PTK
Workforce & Continuing Education Women's Basketball Women's Basketball
Panola College Store Student Activities Pony Express
Band Panola College Alumni M.P. Baker Library
Early Childhood Alliance Volleyball  
Phi Beta Lambda    
Teacher Prep    
M.P. Baker Library    
Student Government Association    
The Pony Express    
Women's Basketball    
Financial Aid    
Choral Dept.    
Panola Card by Herring Bank    
Theater     
School of Energy    
Occupational Therapy Assistant    
Licensed Vocational Nursing    
Criminal Justice    
Kids College    
Rodeo    
Medical Assistant Program    
EMT Program    
Health Information Technology    
Marshall Center    
Cosmetology    

 

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